Marketing Assistant Apprenticeship
This apprenticeship recognises the rapid growth and changes within the Marketing industry.
The knowledge, skills and tools required have evolved rapidly and this apprenticeship has been developed with key industry experts and employers to engage and support apprentices.
It is typically the entry route for many Marketing professionals who progress their career into more senior marketing positions.
Benefits:
Employing a Marketing Apprentice holds many benefits to your company as each apprenticeship is tailored to suit your business and the types of marketing that you need. The apprenticeship is a great way to develop existing staff that demonstrate an aptitude for engaging customers as well as recruiting new members to your team.
Marketing is fundamental to all organisations from social channels to email marketing. It provides research and data analysis of your target market, customer engagement and acquisition metrics. It develops, implements and monitors marketing plans and creates innovative approaches to developing new leads and maintain existing customers.
The apprenticeship runs for 21 months including 18 months of training, the apprenticeship gives your organisation the opportunity to shape your apprentice and deliver real value to your marketing offer.
MONTHS
LEVEL
Marketing Careers
Marketing Assistant
Marketing Team Leader
Online Marketing Assistant
Communications Officer
PR Officer
Content Manager
Social Media Analyst
Social Media Assistant
Events Assistant
Marketing Officer
21
3
"A BRAND IS NO LONGER WHAT WE TELL THE CONSUMER
- IT IS WHAT CONSUMERS TELL EACH OTHER IT IS"
Scott Cook
The Apprenticeship
After completing this 21 month apprenticeship with CERT the apprentice will undertaking the End Point Assessment with the Chartered Institute of Marketing (CIM).
On passing the EPA they will have a recognised standard certificate and experience of working in a business in the marketing industry and the opportunity to join the CIM.
If they have no previous experience in marketing, this apprenticeship will equip them with the underpinning knowledge and practical experience that will enable them to implement effective marketing methods that attract, engage and develop customers for your business.
SUITABLE SECTORS
RETAIL
Roles your apprentice could take:
Creating and Managing a website
Managing Customer Data for
repeat sales
Building customer relationships on social media
Developing a new brand
Publicising your brand
MEDIA, PRODUCTION, MARKETING
Roles your apprentice could take:
Video production and editing
Web development
Managing Social Media
Developing relationships
Blogging
Developing brand identity
SPORT
Roles your apprentice could take:
Analyse customer data
Develop a new brand
Promote Events
Develop customer relationships through Social Media
Create publicity
Carry out market research
Set up marketing plans
VOLUNTARY
Roles your apprentice could take:
Sell/promote services / courses
Raise awareness
Email marketing
Managing a database
Creating marketing materials
Manage projects
Website development
