Marketing Executive Apprenticeship
MONTHS
LEVEL
194
​This apprenticeship recognises the rapid growth and changes within the Marketing industry.
The knowledge, skills and tools required have evolved rapidly and this apprenticeship has been developed with key industry experts and employers to engage and support apprentices wanting to excel in marketing.
It is typically the next stage from the Level 3 standard for marketing professionals to progress their career forward into more senior marketing positions.
In your daily work, you manage a range of campaigns, interact with a wide range of internal colleagues and external marketing suppliers. This could include collaboration with colleagues from sales, operations, PR, IT, the customer insight team and finance as well as interaction externally with clients/customers and suppliers such as printers, digital agencies, PR and media agencies, event display companies, market research agencies, and media sales professionals.
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What will I be doing?
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Creating and managing marketing campaigns
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Planning and executing marketing plans
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Aligning campaigns to organisational objectives and KPIs
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Managing budgets
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Developing and creating brands
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Market research and analysing data
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Analysing data and analytics
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Video production and Editing
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Promoting events
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Contributing to marketing strategies
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Managing marketing projects
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Learning in-depth marketing principles, case studies in multiple sectors
​​Marketing Careers
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Marketing Assistant
Marketing Team Leader
Online Marketing Manager
Communications Officer
PR Officer
Account Manager
Content Manager
Social Media Analyst
Social Media Assistant
Social Media Consultant
Social Media Manager
Events Manager
Events Assistant
Events Consultant
"Ideas are worthless without execution,
and execution is pointless without ideas"
Gary Vaynerchuck
What Will I Get?
After completing your 18 month apprenticeship training with CERT you will move in Gateway before undertaking your End Point Assessment with the Chartered Institute of Marketing. On passing your EPA you will have a recognised standard certificate and experience of working in a business in the marketing industry.
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This apprenticeship is designed to increase your skills from level 3 to level 4. It will equip you with the underpinning knowledge and practical experience that will enable you to implement effective marketing campaigns that attract, engage and develop customers.
